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Would you like to:

Increase your energy?
Speed up fat loss?
Improve muscle recovery and athletic performance?
Improve mood and cognitive function?

Combat aging and make your skin healthier, reduce wrinkles and help get rid of cellulite?
Speed healing from injury?
Improve metabolism and hormonal health?

Most of us are deeply unaware of the fact that many different types of light are “bioactive” in humans (which means they affect the functioning of human cells) and that our health is largely influenced by the dosage of these different types of light that we receive each day.

These are the five types of bioactive light in humans:

Blue light – sets the circadian rhythm in our brain, which in turn regulates numerous different neurotransmitters and hormones
UV light – allows us to synthesize vitamin D from the sun
Far-infrared – acts to heat up our cells (this is the part of the sun’s spectrum that you feel as heat) which stimulates changes in cell function, as well as circulation changes
Red light – acts on the mitochondria in our cells to stimulate increased cellular energy (ATP) production
Near-infrared (NIR) – acts on the same pathways as red light – particularly in the mitochondria in our cells to stimulate increased cellular energy (ATP) production

Today…
The most common light-related health problems that most people are already familiar with are vitamin D deficiency (from too little UV light) and circadian rhythm disruption (from too little blue light in the morning and too much artificial light at night). Just as the modern world of processed food leads to chronic malnutrition, our modern light environment (of too much of the wrong kinds of light and too little of the right kinds, and with poor timing) is called mal-illumination. It has widespread effects on our brain and organ function, immune system, energy levels, mood, neurotransmitter balance and hormone levels.

Just as our body requires the intake of certain vitamins and minerals (e.g. vitamin C, magnesium, zinc, etc.) from the diet to function normally, our cells also require certain “light nutrients” (adequate amounts of certain wavelengths of light) to be healthy. In short, the human body needs near-infrared and red light to function optimally.
Just as we can have malnutrition from a poor diet, we can have mal-illumination from poor light exposure.

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Muscles
Numerous studies have shown that red/NIR light affect muscle performance, recovery from exercise, and adaptations (i.e. enhanced strength, endurance, muscle growth, fat loss) to exercise.
Brain
Red/NIR light has been shown to benefit brain function as well. Studies have shown improvements in cognitive performance and memory, improved functioning after traumatic brain injury, improved mood, as well as improvements in certain neurological diseases (e.g. Alzheimer’s disease). The improvements in mitochondrial function, reduction in inflammation, and increased Brain-Derived Neurotropic Factor (BDNF) likely all play a role in enhancing neuron health.
Nerves (Pain)
Some studies have shown that red/NIR light can dull pain due to blocking conduction at nerve fibres.
Healing (Bones, Tendons, Wounds)
Numerous studies have shown that red/NIR light can stimulate and accelerate healing of numerous types of injuries – from tendon/muscle/ligament tears to bone fractures and skin wounds. This is likely by affecting local growth factors involved in cellular repair, as well as effects on the inflammatory processes.
Hair
Red/NIR light is also used in the context of hair re-growth, and numerous studies have shown it to be effective for this purpose. This is likely due to local blood vessel dilation and anti-inflammatory effects.
Skin
Numerous beneficial effects on skin wrinkling and laxity, cellulite, collagen production and other aspects of skin health have been found. Anti-aging of the skin is one of the most common uses for red/NIR light.
Fat
Numerous studies have shown that red/NIR light can stimulate the release of fatty contents from fat cells and ultimately, lead to body fat loss.

Since everything cells do depend on energy supplied by the mitochondria, red light and near-infrared light therapy have been linked with a wide range of amazing benefits:

Anti-aging effects in the skin (enhancing collagen synthesis, production, and elastin production for youthful skin and dramatically reducing cellulite)
Lowering inflammation
Enhancing fat loss
Enhancing physical performance and muscle recovery afterwards
Boosting testosterone
Speeding wound healing
Spurring neurogenesis in the human brain, strengthening synapses, spurring brain cell growth
Helping prevent cognitive decline
Reducing waist circumference and liberating fat from cells so it can be burned again
Enhancing physical performance and muscle recovery afterward
Enhancing fertility
Combatting gingivitis and promoting healthy gums
Enhancing stem cell implantation and proliferation
Enhancing gland health from the thyroid to the lymphatic system
Clearing skin for sufferers of acne, rosacea, eczema, psoriasis
Improving eye health
Fighting chronic fatigue and fibromyalgia
Potentially helping the body to fight cancer (in tandem with chemotherapy)
Removing wrinkles, lines, and veins on the surface of the skin
Increasing energy
Improving the appearance of scars
Killing pain
Protecting cells against damage from stress

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You can immediately start using it to:

Increase your energy
Make your skin healthier, reduce wrinkles and help get rid of cellulite
Speed up fat loss
Improve muscle recovery and athletic performance
Improve mood and cognitive function Increase muscle size and strength
Speed healing from injury
Improve metabolic and hormonal health

Still not enough reasons?

Reduce Cellulite with Near-Infrared and Red Light Therapy Red light therapy has a profound effect on reducing fat layers and eliminating cellulite. Cellulite is a problem caused by a combination of unhealthy collagen and elastin in the skin layers, combined with excess fat accumulation in the fat cells in that area.

Near-infrared and red light therapy actually combat cellulite in three ways:

1. By bolstering production of collagen and elastin (and supporting the health of the extracellular matrix – the fibrous support structure around cells).

2. By supporting blood circulation and blood vessel health in the area.

3. By causing fat cells to release their fat contents into the blood where they may be burned off.

Our Happy Clients

Shana and co-coach Eyal make a great team by taking a whole person perspective. They have been very accessible in answering all my questions and setting realistic goals. Now just over two months later and I'm already happy with where I am and how I feel! I'm so happy with the program. Thank you coaches Shana and Eyal - looking forward to continuing on this New Me journey!

Michelle D.

I started on my journey to a healthier me on the 4 January 2021. Today, 16 weeks later, when I weighed in I am now down 30 lbs. With the help of The New Me I have changed my lifestyle to a healthy way of eating and a lot of my health issues have improved if not completely gone away. This is not only for weight loss, but this way of eating together with a more active lifestyle has helped me to improve my health.

Laura C.

I have been working with Shana for the past 4 years and can tell you that her dedication and priority is her clients. Its tough to start a new journey but with her on your side for a fresh start, you can't go wrong. She takes the time to ensure your ready for the ride cause once you commit you will definitely be impressed with the results.

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